Professionalism & Kerning

kern | kərn
verb [with object]

  1. (usually as noun kerning) adjust the spacing between (letters or characters) in a piece of text to be printed.
    • make (letters) overlap.
  2. design (metal type) with a projecting part beyond the body or shank.

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When I saw this poorly kerned sign in a doctor’s office I suddenly became less trustworthy of their ability to perform as medical professionals.

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